About
The tool mimics the human visual system by analyzing visual salience and contrast within your campaign assets. It is able to provide insights into which elements are drawing the most attention - and how to refine designs for maximum impact.
Place pixel
on site
We place a pixel on the website or app in order to understand which mobile devices and users are visiting.
Build customer journeys
User journeys are reconstructed using opt-in mobile data. This allows us to understand where users are in relation to OOH units.
Web visitation matching
We collect devices that intersected with the viewshed, and match them to online outcomes to determine visitors attributed to OOH.